Sunday, July 18, 2010

A little bit of corporate sanity and hope

I read an article in the NY Times today regarding an apparel factory in the Dominican Republic that, according to the Times, "is a high-minded experiment, a response to appeals from myriad university officials and student activists that the garment industry stop using poverty-wage sweatshops. It has 120 employees and is owned by Knights Apparel, a privately held company based in Spartanburg, S.C., that is the leading supplier of college-logo apparel to American universities, according to the Collegiate Licensin." 

There have been efforts in the past to pay a "living wage" to workers, but it usually led to high costs to the consumer and very limited distribution. In this case, Knights Apparel has a market-leading position and support from many universities. This could really work, and lead the way for future, similar initiatives.

I will, from this moment forward, be on the lookout for Knights Apparel products and purchase them, instead of the products of their competitors, such as Nike. I hope you will consider doing the same.

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