But wait! Is that fine print at the bottom? Yes, it is! And what does it say?
"ADDITIONAL CHARGE FOR STUFFED CRUST PIZZA"
Now, I must admit: $10 for a pizza that is loaded up with a bunch of stuff is a good deal (unless you simply won't buy food at a place like Pizza Hut because it will also be loaded up with high fructose corn syrup and other "food products"). That's not what bothers me.
What really bothers me is the blatant manipulation and assumption that we are all rather dumb. They come up with a marketing line that is very powerful - but a lie. It's not "any pizza, any crust".
Why oh why can't everyone be as logical and straightforward and honest as a software programmer?